Toast POS Features for Independent Restaurant Operators
A practical guide to which Toast features actually drive restaurant revenue and which ones to skip.
Rhys Larkin
Culinary Ark
Crafting High Converting SMS Copy for Restaurant Offers
Open rate lies; revenue per message tells you whether your SMS actually works.
Rhys Larkin
SMS Compliance and Opt In Requirements for Restaurants
Small restaurants face the same SMS fines as big chains for noncompliance.
Damon Holloway
Restaurant SMS Compliance and Legal Requirements
Restaurants face millions in liability by conflating transactional and marketing consent in texts.
Rhys Larkin
Restaurant SMS Marketing Compliance and Opt-In Rules
Noncompliance can cost $500 to $1,500 per text, and lawsuits are climbing fast.
Damon Holloway
Measuring Redemption Rates and Revenue from Restaurant SMS
Unique codes and POS data reveal which texts actually drive profitable restaurant visits.
Damon Holloway
Measuring SMS Campaign Performance for Restaurants
Redemption rates reveal which messages drive orders, not just which ones get read.
Damon Holloway
Automating Restaurant SMS Campaigns Around Visit Triggers
Timing automated texts around what guests actually do beats blasting them on the calendar.
Rhys Larkin
Segmenting Restaurant SMS Lists for Personalized Offers
Run your SMS segments by customer behavior, not just blasts to everyone.
Damon Holloway
Growing a Restaurant SMS Subscriber List
SMS texts hit 90% open rates and drive 14% revenue bumps—here's how to build the list right.
Rhys Larkin
SMS Automation Workflows for Restaurant Guest Journeys
Automate reservation reminders and post-visit follow-ups to cut no-shows.
Damon Holloway
Segmenting Restaurant SMS Lists for Better Offer Relevance
Smarter segmentation lifts SMS revenue per message by up to 760 percent.
Damon Holloway